Rotating Banner Advertising on the Lily Auction

Frequently Asked Questions
Program Overview:  
Where will my ad appear on the Lily Auction site?  
Will I be able to see my ad on the Lily Auction site?  
Will my ad appear on search result pages?  
How do I know that my ad is on the Lily Auction site?  
What is a click-thru?  
What restrictions are there? Show me the "small print."  
How will more banner listings help me?  
How can I see my click-thru report?  
How long does my add last?  
     
Ad Questions:  
Are there any restrictions on the types of ads that I can run?  
Can I link my ads anywhere?  
Why did you decline my ad?  
Can I modify my ad once it is running?  
Are multiple ads in a campaign allowed?  
What type of graphic can I use for my ad?  
 

 

 

 

   
  Where will my ad appear on the Lily Auction site?
   
Your ad will appear on the top of all the Category Listing, MyLilys and Search Results pages. It will not appear within the individual auctions nor in the View Sellers Other Auctions lists.
  Will I be able to see my ad on the Lily Auction site?
   
Lily Auction has hundreds of page views each day. Your banner may not be visible immediately at will. There it is most likely that you will see your ad running. Come back often to the category lists to locate the banner ad.
  Will my ad appear on search result pages?
   
Your ad will appear in the category listings sections of the site. Your ad will be prominently displayed to users who are browsing through category listing pages and will appear in search results pages as well as the MyLily's pages.
  How do I know that my ad is on the Lily Auction site?
   
The Banners will appear in random rotation. While we cannot guarantee that you will see your ad at any given time when it is running, you can view the click-thru record by going to your billing statement in your Seller's Account record. There you will see when your add received a hit.
  What is a click-thru?
   
A click-thru occurs each time a customer clicks on your ad, which sends them to the location you specify.
  What restrictions are there? Show me the "small print."
   
Here is the small print:

If you have any question as to whether your banner, its content or your advertised items will be acceptable to Lily Auction, you must contact us before you list the banner!

You must provide us with a banner ad no later than 3 DAYS BEFORE you wish your  AD CAMPAIGN to start. Banner ads can only link to either your current Lily Auction auctions and cannot be used to promote or link to other websites. Ad graphics may not contain URL's, email addresses or phone numbers.

The advertiser is responsible for the content they provide for the ads. Please view Lily Auction's user agreement for guidelines. The advertiser may not resell this advertising space. All advertisements and advertisers are ultimately subject to Lily Auction's approval.

Response rates to these ads vary and are not guaranteed. The Lily Auction has a very large number of total page views. For this reason, we cannot guarantee that you will actually be able to see your ad running on Lily Auction's site. The Lily Auction explicitly does not guarantee any increase in sales and/or bids as a result of using this advertising.

  How will more banner listings help me?
   
You can purchase up to 3 banner listings. This increases the number of times your banner will be displayed in rotation. For example, if you purchase 3 banner listings, your banner will be displayed 3 times more than an advertiser that listed only one banner.
  How can I see my click-thru report?
   
To view your click thrus, go to your Seller's Account. A complete record of the click-thru will be recorded there.
  How long does my ad last?
   
Your ad will be automatically deleted after one year unless you request to delete it sooner.
 
  Are there any restrictions on the types of ads that I can run?
   
Generally, your ad must not contain copyrighted or trademarked images. Lily Auction wants to help you promote your Lily Auction auctions. For this reason, they do not allow you to show an outside URL, an email address or a phone number on your banner. Lily Auction encourages you to show your Lily Auction user ID and rating in your banners.
  Can I link my ads anywhere?
   
Your ads must link within the Lily Auction site to your  current list of items you are selling in the Lily Auction. You cannot link anywhere outside the Lily Auction.
  Why did you decline my ad?
   
if you have a question as to why your add was declined, please Contact Us.
  Can I modify my ad once it is running?
   
No. You will be unable to modify your ad once it is running. If you are concerned, please Contact Us.
 
  Are multiple ads in a campaign allowed?
   
Up to 3, different or the same, ads can be run at the same time.
  What type of graphic can I use for my ad?
   
If you wish to create your own ad and submit it to us, the following guidelines must be met:

1) Banner needs to be less than 30K,
2) Animated GIF's are NOT allowed
3) Image size must be 200 X 200 pixels
5) Banner must be in gif, png or jpg  format.
6) NO URLs, email addresses, or phone numbers can appear in the graphic.
7) No copyrighted images or trademarks may appear in your banner graphic.

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